This cookie policy relates to the bt.com/about website
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Your choices
We will only read or write cookies for the preference level you set when you first visit our website.
Please note that cookies set before you changed your settings will still be on your computer. You can remove them using your browser settings.
Our free online tool can help you manage the cookies we use on btplc.com. To use it, your web browser needs to support JavaScript – if it doesn't you can still find out about the cookies we use on this page, but you'll need to manage them through your web browser settings.
We also use a cookie to remember your cookie preferences. This means:
- If you delete all your cookies you will have to update your preferences with us again – we’ll ask you when you next visit our website
- If you use a different device, computer profile or browser you will have to tell us your preferences again
The cookies used on our website fall into one of four categories: strictly necessary, performance, functional and targeting.
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4. Targeting
Targeting cookies are linked to services provided by our trusted partners, as listed below. You decide whether or not these cookies are used.
We use targeting cookies to:
- Link to social networks who may use information about your visit to target advertising to you on other websites
- Provide advertising agencies with information on your visit so that we can present adverts that you may be interested in
Our targeting cookies
Vendor Cookie Domain Cookie Name Purpose Duration Adobe Analytics bt.com s_cc This cookie name is associated with Adobe and is set "True" if cookies are enabled. Session s_fid
This cookie is used to identify a unique visitor if the standard s_vi cookie is unavailable due to third-party cookie restrictions. Not used for implementations that use first-party cookies2 years Google Analytics bt.com _ga_* These cookie names are associated with Google (Analytics). The data collected is used to provide reports on the performance of the BT websites and how visitors interact with them – which helps us provide you with more relevant content and a better experience. 2 years _gid 0 _gac_UA_* 3 months _gab This cookie is used to throttle request rate. These are third party cookies that are placed on your device to allow us to use the Google Analytics service. 1 min Intent.ly bt.com smc_tpv Counts the total number of pages the user has visited 13 months smc_tag Contains the Tag Name and Index should the information ever need to be available to a clients internal scripts without the tag running 365 days smc_uid An identifier for the user - Smarter Click uses this to make sure Basket backup sessions can be ended correctly even if the domain or protocol is different. 10 years smc_sesn This records the number of new sessions the users has made to the website 10 years Analytics bt.com ajs_user_id These cookies are used to record the amount of people that visit our site, and track whether you’ve visited before. 2 years ajs_anonymous_id s_vi This cookie is used to identify a unique visitor Universal Analytics bt.com _gab_gid The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing 2 years Adobe Marketing Cloud bt.com AMCV_ABEE7708562AAA0A7F000101%40AdobeOrg This is a pattern type cookie name associated with Adobe Marketing Cloud. It stores a unique visitor identifier, and uses an organisation identifier to allow a company to track users across their domains and services. The main purpose of this cookie is: Targeting/Advertising Session facebook bt.com _fbp This cookie identifies browsers for the purposes of providing advertising and site analytics services and has a lifespan 3 months Marketo bt.com _mkto_trk This cookie may contain information (such as a unique user ID) that is used to track your usage of our site. The cookies placed by Marketo are readable only by Marketo. 2 years
There are ways you can control and manage cookies on your device. Please remember that any settings you change will not just affect the cookies we use. These changes will apply to all websites you visit (unless you choose to block cookies from particular sites).